Cheq

Key Features

• Invalid Traffic (IVT) Protection:

  • Uses AI and cybersecurity-grade technology to detect and block bots, click farms, and fake users in real time.Protects your entire marketing funnel—from ad impressions to form submissions.Reduces wasteful ad spend and ensures campaigns only reach real users.

• Privacy Compliance & Data Integrity:

  • Helps businesses stay compliant with data privacy laws by eliminating invalid or suspicious data.Ensures clean data collection for better decision-making and customer insights.Shields web analytics and attribution data from manipulation.

• Marketing Optimization Tools:

  • Offers actionable insights into audience quality, traffic sources, and campaign vulnerability.Helps refine targeting, improve conversion rates, and increase return on ad spend (ROAS).AI-driven recommendations help optimize bidding strategies across channels.

• Full-Funnel Security Coverage:

  • Protects all stages of the digital marketing funnel including awareness, consideration, and conversion.Applies security to Google Ads, Meta Ads, programmatic platforms, analytics tools, and CRM systems.Ensures campaign integrity from impression to purchase.

• Integration with Ad Platforms:

  • Natively integrates with Google, Meta, LinkedIn, TikTok, and other top platforms.Blocks fraudulent activity before it affects your budget or metrics.Seamless onboarding and minimal disruption to existing workflows.

• Click Fraud Prevention for PPC Campaigns:

  • Identifies and blocks invalid clicks on paid search and social media campaigns.Prevents competitor click fraud and accidental clicks by bots.Improves ad efficiency and lowers cost-per-acquisition (CPA).

Key Benefits

• Protects Ad Spend:

  • Eliminates budget waste by blocking non-human or suspicious traffic across ad platforms.

• Improves Marketing Accuracy:

  • Ensures that performance data reflects real user behavior, improving analysis and strategy.

• Boosts Conversion Rates:

  • Campaigns target real prospects, resulting in better engagement and higher conversion potential.

• Supports Compliance:

  • Strengthens data collection practices to remain compliant with privacy and security regulations.

• Maximizes ROAS:

  • Real-time prevention of fraud improves campaign efficiency and return on investment.

Pricing Plans

• Custom Pricing Based on Business Needs:

  • Pricing varies depending on traffic volume, platform integrations, and feature access.

  • Includes full access to bot mitigation, analytics protection, and campaign optimization.

  • Tailored enterprise solutions available for agencies, brands, and large advertisers.

Pros and Cons

• Pros:

  • Comprehensive invalid traffic protection across platforms.

  • Improves data quality and marketing ROI.

  • AI-powered insights drive better ad targeting and budget use.

  • Easy integration with major ad networks.

  • Privacy-focused and compliant with global standards.

• Cons:

  • No public pricing—may require a sales call for custom quotes.

  • Advanced analytics features may require onboarding or training.

  • Limited benefits for businesses with small ad budgets or minimal digital exposure.

Conclusion

Cheq is a powerful AI platform built for marketers who want to safeguard their digital campaigns from fraud and fake traffic. By delivering real-time protection against bots, click farms, and invalid traffic, Cheq helps businesses optimize ad spend and improve performance metrics with data they can trust. Whether you’re a digital agency, enterprise marketer, or eCommerce brand, Cheq ensures your campaigns are powered by genuine audience insights and protected from threats.