It Is Clipchamp AI ?
Clipchamp is a cloud-based, AI-powered video editing platform that offers user-friendly tools for content creators, marketers, educators, and businesses. With built-in text-to-speech, green screen effects, stock assets, and real-time collaboration, it enables anyone to produce professional-quality videos — without needing expert editing skills.
Feature Table
| Feature | Details |
|---|---|
| Name | Clipchamp |
| Founded Year | 2013 (acquired by Microsoft in 2021) |
| Developer | Microsoft |
| Available Platforms | Web-based (Windows 10/11 app available) |
| Primary Use Cases | Video editing, social content creation, tutorials, marketing videos |
| AI Features | Text-to-speech, green screen removal, smart templates |
| Export Formats | MP4, Full HD (varies by plan) |
| Template Library | Social media, YouTube, presentations, ads, promos |
| Stock Media Access | Audio, video, images included (tier-based access) |
| Collaboration | Real-time multi-user editing |
| Cloud Storage | Yes |
| Free Plan Available | Yes (with watermark) |
| Integrations | Microsoft 365, OneDrive, Dropbox, Google Drive |
Who Should Use It
Content Creators looking for an easy way to make videos for YouTube, TikTok, and Instagram.
Small Businesses that want affordable branded video marketing tools.
Educators creating explainer videos or lectures.
Marketing Teams needing real-time collaboration on campaigns.
Non-tech-savvy Users who want drag-and-drop simplicity with professional output.
How to Use (Step-by-Step)
Sign Up at clipchamp.com
Start a New Project using blank canvas or choose from a template.
Upload Your Footage or use free stock media.
Use Editing Tools – trim, split, overlay text, apply filters, transitions.
Add Voiceovers using AI text-to-speech in your preferred voice/language.
Use Green Screen feature for professional background effects.
Collaborate in Real-Time by inviting team members.
Export Your Video in desired resolution (HD available in paid plans).
Pricing Plans
| Plan | Price | Features |
|---|---|---|
| Free | $0 | Basic editing, stock access, watermark on exports |
| Creator | $9/month | 720p–1080p export, advanced stock media, AI TTS, no watermark |
| Business | $19/month | Custom branding, unlimited exports, premium templates, priority features |
Free vs Paid Comparison
| Feature | Free Plan | Paid Plans (Creator/Business) |
|---|---|---|
| Video Exports | Includes watermark | No watermark |
| Export Quality | Standard (720p) | Up to Full HD (1080p) |
| AI Text-to-Speech | Limited | Full access to voices and languages |
| Stock Library Access | Basic media only | Advanced stock, premium templates |
| Custom Branding | ❌ | ✅ (Business Plan) |
| Real-Time Collaboration | ✅ | ✅ |
Capabilities
AI-generated voiceovers in multiple languages
Drag-and-drop editing with auto-save
Virtual green screen for background removal
Cloud-based video project management
Real-time multi-user collaboration
Custom branding for business content
Extensive export options (MP4, HD, etc.)
Evolution Timeline
| Year | Milestone |
|---|---|
| 2013 | Clipchamp founded in Australia |
| 2016 | Introduced browser-based video editing engine |
| 2020 | Launched templates and premium content integrations |
| 2021 | Acquired by Microsoft, integrated into Windows 11 ecosystem |
| 2023 | Rolled out AI-powered text-to-speech and green screen tools |
| 2024 | Enhanced collaboration and launched business-tier tools |
Pros and Cons
| Pros | Cons |
|---|---|
| ✅ User-Friendly Interface – Intuitive drag-and-drop editing. | ❌ Watermarks on Free Plan – Exported videos include watermark. |
| ✅ AI Features – Text-to-speech and green screen for pro content. | ❌ Advanced Features Gated – Some tools locked behind paywall. |
| ✅ Cloud-Based – Access projects from any device with real-time sync. | ❌ Limited for Complex Projects – Less suited for film-level editing. |
| ✅ Collaboration Tools – Edit in real-time with team members. | ❌ Browser Dependence – Heavy projects may lag on older systems. |
| ✅ Large Stock Library – Royalty-free videos, music, and images. |
Summary for Target Users
Clipchamp is ideal for creators, small businesses, and educators who need a fast, easy, and affordable way to make professional-quality videos. With AI tools like text-to-speech and green screen, plus collaboration, templates, and stock libraries, it empowers anyone to create studio-grade video content — all from the browser.
Official Resources
Final Verdict
Clipchamp stands out as one of the best AI-powered online video editors for everyday creators and small businesses. It strikes a strong balance between ease of use, powerful features, and cost-effectiveness, especially with its generous free plan and scalable premium options. While not a fit for ultra-advanced editing, it’s perfect for fast content production with AI enhancements, real-time collaboration, and rich media tools — making it a top choice in the browser-based video editing space.
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